Posts tagged messages.
Txtra is a political texting platform built compliance-first and RCS-first, so every message is registered, verified, and deliverable by default. Here's what Txtra is, what makes it different, and how to think about the platform.
AI runs through Txtra to help campaigns work faster, drafting messages, briefing the day, and answering questions about the numbers. Here's how AI shows up in the platform, marked by the magenta sparkle, and the honest line it holds.
Sequences let a campaign automate a series of texts, a fundraising push, an onboarding flow, a GOTV chase, that unfold over time. Here's how Sequences work in Txtra.
The Autoresponder handles the automatic replies a texting program needs, keyword opt-ins, confirmations, HELP responses, instantly and correctly. Here's how the Autoresponder works in Txtra.
RCS is the upgrade to SMS, verified sender, richer media, and read receipts. This complete guide covers what RCS is, how it compares to SMS and MMS, what verified sending means for campaigns, where adoption stands, and how to use it.
Peer-to-peer texting is when a real person sends each message one at a time, rather than software blasting a whole list. Here's what P2P is, why the human matters legally and practically, and what campaigns use it for.
SMS is plain text, MMS adds images, RCS adds verified branding and interactivity. Here's how the three text formats differ, what each costs and does, and which one a political campaign should use when.
The Inbox is where Txtra turns texting into a two-way channel, routing replies to a person, catching opt-outs, and letting a campaign actually talk with voters. Here's how the two-way Inbox works.
When news breaks, speed wins. Here's how campaigns use broadcast texting for rapid response, when to deploy it, how to keep it compliant under pressure, and why a warm list is the prerequisite.
The essential political texting vocabulary in one place, 10DLC, TCPA, P2P, broadcast, A2P, opt-in, quiet hours, and more, each defined in plain language for campaign operators.
Reports are how Txtra shows what your texting actually did, deliverability, replies, conversions, and the numbers that matter. Here's how Reports and analytics work in Txtra.
Templates let a campaign send fast, on-message, and compliant without writing every text from scratch. Here's how Templates work in Txtra and why they keep quality high as a program scales.