Product · Converse · Tap-backs & Instant polls

A message that does work on the tap.

Buttons on a text that record the answer. A poll, an RSVP, a volunteer ask, or a voter-ID question, answered in one tap, tagged to the person, and tallied in Instant polls.

Polls close at 8 Tuesday, Marcus. Where do you stand?
Voted ✓Voting TuesdayNeed a ride
Live tally · 431 answered
Voted214
Voting Tuesday156
Need a ride61
The problem

Field signal costs a phone bank a week. The campaign needs to know who's with them now, not after the persuasion budget is spent.

How it works

How Tap-backs & Instant polls works.

1

Put the buttons on the send

Add Tap-backs to any Broadcast. Yes, no, maybe. Voted, voting, need a ride. The choices are yours and the send is one message.

2

Every tap becomes data

The answer records on the contact, applies the tag, and feeds the tally. You don't just tell voters something. You learn something back.

3

Read it in Instant polls

A poll tallies the room. A voter-ID sweep scores each person from strong support to strong opposition, per person and in total.

Why it matters

What you actually get.

Countable field signal

A sweep that took a phone bank a week comes back from one send in an afternoon.

RCS-first, SMS-safe

On supported phones the buttons are real buttons. Everywhere else the message falls back clean, and the answers still record.

Feeds your Segments

Tap answers become tags, and tags become audiences. The persuasion universe builds itself from real answers.

The tally is the beginning, not the end.

Every Tap-back answer lands on the contact record and flows into Segments, so the yes column from tonight's send is tomorrow's volunteer ask audience.

Per-person scoringLive talliesTags on the tap
Polls close at 8 Tuesday, Marcus. Where do you stand?
Voted ✓Voting TuesdayNeed a ride
Live tally · 431 answered
Voted214
Voting Tuesday156
Need a ride61
Every tap-backs & instant polls send runs on the compliant floor.Consent, quiet hours, STOP and HELP, verified sender. On by default, before a single message leaves.
See the compliance model →

Put Tap-backs & Instant polls to work.

Left or right, Txtra is the sender your carriers trust and your lawyers approve.

This sits on the floor. Consent, quiet hours, STOP status, and sender verification check every send from this screen before it leaves.

See it on your race.

Questions

Asked and answered.

What is a Tap-back?

A button on a text that records the answer. A poll, an RSVP, a volunteer ask, or a voter-ID question, answered in one tap and tagged to the contact.

How is this different from asking voters to reply YES?

The tap is structured data, recorded per person and tallied automatically in Instant polls. A free-text reply needs a human or a parser. A tap needs neither.

Do Tap-backs work on every phone?

On RCS-supported phones they render as real buttons. Everywhere else the message falls back to SMS with reply options spelled out, and the answers still record.