AI shows up throughout Txtra to help a campaign work faster, drafting a message, summarizing the morning, answering a question about the numbers, and everywhere it does, it's marked with a magenta sparkle, so you always know when AI is involved. The AI is there to speed up the work, not to obscure who's speaking. Here's how AI shows up in Txtra and the line it holds.
Where does AI show up?
At the moments where it saves real time:
- AI draft. Help writing a message, a first draft you shape, so you start from something instead of a blank screen.
- Morning brief. A summary of what happened, so you start the day knowing where things stand.
- Ask your numbers. Ask a plain-language question about your data and Reports and get an answer, without building a query.
Each is marked with the magenta sparkle, the platform's signal that AI is involved, so it's always visible where AI touched the work.
Why mark AI with the sparkle?
Because honesty about AI matters, to you and increasingly to the law. Marking every AI action with the sparkle keeps it transparent which parts of the work AI helped with, so nothing is hidden. It also fits the direction of AI-disclosure norms and rules spreading across political communication, the principle that AI use should be visible, not obscured. The sparkle is Txtra's way of building that transparency in.
What line does the AI hold?
Faster, not deceptive. Txtra's AI helps you draft, summarize, and analyze, the work of running a program, and it's built to keep a human in control of what actually gets said to voters. AI drafting a message you review and send is a productivity tool; it's not a substitute for your judgment about the message, and it's never a way to deceive voters about who's speaking. This fits the responsible-AI principle that runs through good political texting: use AI to work faster and stay honest, identify yourself, and keep a person accountable for the message. The sparkle marks where AI helped; the campaign still owns what it says.
Frequently asked questions
How does AI show up in Txtra?
At time-saving moments: AI draft (a first draft of a message to shape), the morning brief (a summary of what happened), and ask-your-numbers (plain-language answers about your data), each marked with the magenta sparkle so you know AI is involved.
Why does Txtra mark AI with a sparkle?
For transparency, so it's always visible which parts of the work AI helped with, nothing hidden. It also fits the spreading AI-disclosure norms and rules in political communication, the principle that AI use should be visible.
Does Txtra's AI write to voters on its own?
No. The AI helps you draft, summarize, and analyze, and keeps a human in control of what's said to voters. AI-drafted messages you review and send are a productivity tool, not a substitute for judgment or a way to deceive about who's speaking.
Keep reading: AI and the future of political texting and inside Txtra: Reports. Explore the product.