A carousel is a row of rich cards a voter swipes through, up to ten of them. The three measures on their ballot, each with a Learn more. The week’s events, each with an Add to calendar. And they scroll it inside the message, not on a webpage they had to be talked into opening.
The levy cap, plainly.
Learn moreThe rec center bond.
Learn moreTerm lim…
A campaign always has more than one thing to say and one message to say it in. The old answer was cram it into a paragraph or send five texts, and both answers lose the reader.
The same Card tool in the composer. One card shows one thing.
One card becomes a swipeable set, and the preview shows the exact row a voter will scroll.
They swipe the set and tap the card they care about. The fallback sends the lead card’s text and a link, so nobody gets a broken message.
A campaign always has more than one thing to say and one message to say it in. The old answer was cram it into a paragraph or send five texts. The carousel is one message, a set of cards, the voter’s choice.
Nobody in political texting is putting a scrollable card set in the thread today. It lands as something a voter has never gotten from a campaign, and new gets the second glance.
A measure, an event, a priority, each with its own image and its own link. The voter who cares about Measure K taps Measure K and skips the rest.
The week’s events used to be five sends or a wall of text. Now it’s one message a voter scrolls, and the send costs one touch instead of five.
A carousel is an RCS message type. On a phone with RCS on, it renders as the swipeable set. On one without, it falls back to SMS with the lead card’s text and a link, so nobody gets a broken message. The rich version reaches more of your list every cycle.
The levy cap, plainly.
Learn moreThe rec center bond.
Learn moreTerm lim…
Left or right, Txtra is the sender your carriers trust and your lawyers approve.
A row of rich cards a voter swipes through, up to ten in one message. The three ballot measures, the week's events, the candidate's priorities, each card with its own image and its own tap.
The same Card tool in the composer. Add a second card and a third, and one card becomes a swipeable set. The preview shows the exact row a voter will scroll.
The fallback sends the lead card's text and a link, so nobody gets a broken message. The rich version reaches more of your list every cycle.