New reportThe State of Political Texting 2026 — reach, adoption, money & the rules. Read it →
Tag

opt-in

Posts tagged opt-in.

Guides

Building a Texting List: The Complete Guide

September 9, 2026

The complete guide to building a consented political texting list, from your first thousand subscribers to keywords, QR codes, segmentation, list hygiene, and what a subscriber is really worth.

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How to Grow a Texting List That's Actually Yours
Campaign Tactics

How to Grow a Texting List That's Actually Yours

September 2, 2026

The strongest texting list is one you earned, not bought. This complete guide covers every way campaigns grow a consented list at the source, QR codes, keywords, pledge pages, referrals, relational, and canvass capture, plus how to convert and keep it.

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Compliance & Law

Do Political Campaigns Need Consent to Text Voters?

August 28, 2026

Yes, campaigns need consent to text voters, but not the signed written consent that binds commercial marketers. This complete guide covers the consent standard campaigns must meet, what counts, what doesn't, and how to build a defensible consented list.

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Campaign Tactics

How to Get a Voter to Say Yes to Your Texts

August 12, 2026

Asking for a phone number is asking for something personal. Here's how to make the opt-in ask so easy and worth it that voters actually say yes.

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Product & Roadmap

Inside Txtra, the Autoresponder

August 11, 2026

The Autoresponder handles the automatic replies a texting program needs, keyword opt-ins, confirmations, HELP responses, instantly and correctly. Here's how the Autoresponder works in Txtra.

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Campaign Tactics

QR Codes for Voter Opt-in, Growing a List at the Door

August 7, 2026

A QR code turns a yard sign, mailer, or door into a one-scan opt-in. Here's how campaigns use QR codes to grow a consented texting list, where to place them, and how to make sure the opt-in is clean.

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Campaign Tactics

How Do I Get People to Opt in to Campaign Texts?

August 2, 2026

Put a clear, honest opt-in everywhere your supporters already are, website, events, forms, a text-to-join keyword, and tell them what they'll get. The campaigns with the biggest consented lists collect opt-ins constantly, not in a last-minute scramble.

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Political Texting 101

What Is a Text-to-Join Keyword, and How Do I Set One Up?

July 24, 2026

A text-to-join keyword lets people opt in by texting a word (like JOIN) to your number. They text the word, get a confirmation with the required disclosures, and they're a documented, consented contact, the cleanest opt-in there is.

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Product & Roadmap

Inside Txtra, Grow

July 14, 2026

Grow is Txtra's toolkit for building a consented texting list, keywords, QR codes, and opt-in pages that capture subscribers and their consent. Here's how Grow works and why an earned list is the point.

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Political Texting 101

What Is an Opt-in? Consent in Political Texting, Explained

July 7, 2026

An opt-in is the moment a voter agrees to receive your texts. Here's what an opt-in is, what makes one valid, why it's the foundation of a compliant list, and what doesn't count.

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Campaign Tactics

The Welcome Text, Your First Message Best Practices

June 19, 2026

The welcome text is the first message a new subscriber gets, and it sets the tone for the whole relationship. Here's what a good welcome text says, why it matters for compliance, and how to make it convert.

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Compliance & Law

The Call to Action: What a Compliant Text Opt-in Looks Like

June 16, 2026

Collecting a phone number isn't collecting consent. The carrier standard requires a clear, conspicuous call to action, here's what one actually contains, and what makes it hold up.

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