Posts tagged opt-in.
The complete guide to building a consented political texting list, from your first thousand subscribers to keywords, QR codes, segmentation, list hygiene, and what a subscriber is really worth.

The strongest texting list is one you earned, not bought. This complete guide covers every way campaigns grow a consented list at the source, QR codes, keywords, pledge pages, referrals, relational, and canvass capture, plus how to convert and keep it.
Yes, campaigns need consent to text voters, but not the signed written consent that binds commercial marketers. This complete guide covers the consent standard campaigns must meet, what counts, what doesn't, and how to build a defensible consented list.
Asking for a phone number is asking for something personal. Here's how to make the opt-in ask so easy and worth it that voters actually say yes.
The Autoresponder handles the automatic replies a texting program needs, keyword opt-ins, confirmations, HELP responses, instantly and correctly. Here's how the Autoresponder works in Txtra.
A QR code turns a yard sign, mailer, or door into a one-scan opt-in. Here's how campaigns use QR codes to grow a consented texting list, where to place them, and how to make sure the opt-in is clean.
Put a clear, honest opt-in everywhere your supporters already are, website, events, forms, a text-to-join keyword, and tell them what they'll get. The campaigns with the biggest consented lists collect opt-ins constantly, not in a last-minute scramble.
A text-to-join keyword lets people opt in by texting a word (like JOIN) to your number. They text the word, get a confirmation with the required disclosures, and they're a documented, consented contact, the cleanest opt-in there is.
Grow is Txtra's toolkit for building a consented texting list, keywords, QR codes, and opt-in pages that capture subscribers and their consent. Here's how Grow works and why an earned list is the point.
An opt-in is the moment a voter agrees to receive your texts. Here's what an opt-in is, what makes one valid, why it's the foundation of a compliant list, and what doesn't count.
The welcome text is the first message a new subscriber gets, and it sets the tone for the whole relationship. Here's what a good welcome text says, why it matters for compliance, and how to make it convert.
Collecting a phone number isn't collecting consent. The carrier standard requires a clear, conspicuous call to action, here's what one actually contains, and what makes it hold up.