turnout
Posts tagged turnout.
Early Voting Reminders That Actually Drive Turnout
Early voting is turnout you can bank before Election Day, but only if voters know when, where, and how. The text reminders that convert intent into a cast ballot.
The Vote-by-Mail Chase, by Text
A requested mail ballot that never comes back is a supporter you're about to lose. The ballot chase is one of the highest-return uses of text in a campaign, here's how to run it.
GOTV Texting: The Complete Guide
The complete guide to get-out-the-vote texting, the 72-hour plan, building a chase universe, early and mail voting, ballot chasing, and writing GOTV texts that move people.
Social Proof in Political Texts, Your Neighbors Are Voting
Telling voters that people like them are turning out is one of the most tested tactics in GOTV. Here's how to use social proof in a text honestly and effectively.
The Commitment Effect in GOTV Texting
Getting a voter to say when and how they'll vote makes them more likely to actually do it. Here's how to use commitment and plan-making in GOTV texts.
Texting for a Special District Election, Fire, Water, and School
Fire district, water board, and other special-district elections have tiny, low-information electorates. That makes texting unusually powerful, and unusually delicate.
The Down-Ballot Drop-off, and How to Fight It
Many voters mark the top of the ballot and quit before the bottom. That drop-off decides local races. Here's why it happens and how texting fights it.
Reaching Rural and Remote Voters by Text
Field programs struggle where voters are spread thin across huge distances. That's exactly where texting earns its place. Here's how to reach a rural and remote electorate.
What a Wave Election Means for Your Texting Program
In a wave election, the national environment does some of your persuasion for you, and turns the whole game toward turnout. Here's how a wave reshapes what your texts should do.
GOTV Texting, the Complete 72-Hour Plan
The last 72 hours decide close races. This complete guide lays out a get-out-the-vote texting plan, from the early and mail-ballot chase through the polling-location send on Election Day, with the timing, messages, format, and pitfalls for each stage.
Texting a Toss-up Race, When the Margin Is a Few Thousand Votes
In a genuine toss-up, the whole race lives inside a margin of a few thousand votes. That changes how you run a texting program. Here's the discipline a razor-thin race demands.
How Do I Write a GOTV Text That Actually Works?
Make it personal, specific, and action-ready: name the voter, give the exact deadline and their polling place, and one tap to act. GOTV texts work when they remove friction, not when they shout. Plan-making language beats urgency alone.