Posts tagged compliance.
Text-to-donate turns a text into a gift with a tap. Here's how text-to-donate works for campaigns, the difference from carrier billing, and the compliance rules that come with raising money by text.
A national party committee got hit with a class action over text messages, and the allegation at its heart is the one campaigns violate most: texting people who'd already said stop. What the NRCC case teaches.
Gate every send to the recipient's local time, not yours. Quiet hours (8am-9pm) are measured where the voter is, so a national list can't go out in one blast, it has to be scheduled per time zone, or your platform has to stagger it automatically.
Where is political texting headed? Three forces are reshaping it, RCS and verified senders, AI in the workflow, and a rising tide of regulation. Here's what each means for campaigns and how to prepare.
Campaigns think their texts are different. Voters don't. The uncomfortable consumer data on political texting, and why the recipient's view is the one that decides whether you deliver.
Carriers monitor and can audit registered senders, and failing one means throttling or a ban. Here's what a carrier audit looks at, what triggers scrutiny, and how to keep your sending in good standing.
The principles behind what ships in Txtra and what doesn't, compliance as the floor, the real cockpit as the guide, and honesty about what the tool does.
Text only donors and supporters who consented, keep the ask clear, route to a compliant donation page, and follow contribution-disclosure and solicitation rules. The texting rules (consent, STOP, quiet hours) apply exactly as they do to any other message.
No, not just because they're on your email list. Consent to email is not consent to text, and the standards differ. You need separate, documented permission to send texts (prior express written consent), even to people who opted in to emails.
Yes, to consented contacts, with the same texting rules as any campaign (consent, STOP, quiet hours). The twist is attribution, ballot-measure committees follow their state and local disclaimer rules, which differ from candidate and federal rules. Check your state.
Single opt-in adds someone the moment they subscribe; double opt-in confirms with a reply first. Here's the difference, the trade-off between list growth and list quality, and when each makes sense for a campaign.
Alongside STOP, texting programs must answer HELP with an identifying auto-reply. Here's what a HELP response has to include, why carriers require it, and how it fits with your opt-out handling.