voter outreach
Posts tagged voter outreach.
Retaining Volunteers by Text, Thank, Update, Re-Engage
Recruiting volunteers is only half the job, keeping them is the other half. Here's how campaigns use texting to retain volunteers, thanking, updating, and re-engaging them so a one-time helper becomes a repeat one.
Rolling Out an Endorsement by Text
An endorsement is only as valuable as the number of voters who hear about it. Here's how campaigns use texting to roll out endorsements, amplify them through the endorser's own network, and turn credibility into persuasion.
Texting vs Phone Banking, Efficiency and Reach Compared
Texting and phone banking both use volunteers to reach voters one at a time, but they perform very differently. Here's how the two compare on reach, response, depth, and volunteer effort, and why most programs now lead with text.
Where Texting Fits in an Integrated Campaign
Texting is most powerful as part of an integrated program, not a standalone channel. Here's how text works alongside mail, email, calls, digital ads, and the doors, and why coordination beats any single channel.
Texting for Union and Labor Political Programs
Unions run some of the most effective political texting programs, because they text their own trusted members. Here's how labor political programs use texting, why member-to-member trust is their edge, and the compliance notes.
How Political Texting Became a Profession
Political texting went from an improvised tactic to a specialized discipline with its own tools, roles, and standards. Here's how it professionalized, what changed, and why the bar for running a serious program keeps rising.
Reaching Military and Overseas Voters by Text
Military and overseas voters face unique hurdles, long ballot-transit times, tight deadlines, and distance. Here's how texting helps campaigns reach UOCAVA voters, drive ballot requests and returns, and cut through the logistics.
Texting Rules for 501(c)(3) Nonprofits
501(c)(3) nonprofits can text about civic engagement but not electoral advocacy. Here's what (c)(3)s can and can't do with texting, how nonpartisan voter outreach works, and why the line matters.
Texting for a Slate or Coordinated Campaign
When multiple candidates run as a slate or coordinate, texting can amplify them together, carefully. Here's how slate and coordinated texting works, the shared-turnout advantage, and the compliance lines to respect.
Reaching New Citizen and Newly Registered Voters by Text
New citizens and newly registered voters are motivated but often unfamiliar with the process. Here's how texting reaches them with education and encouragement, and why they're a high-value, high-effort universe.
What Is Voter Contact, and Where Texting Fits
Voter contact is the umbrella term for how campaigns reach voters directly, doors, calls, texts, mail, digital. Here's what voter contact means, the main channels, and where texting fits in the mix.
What the Best Political Texting Programs Have in Common
Great texting programs aren't built on secret tricks, they share a handful of disciplines. Here's what the best political texting programs consistently do, from earned lists to relentless relevance, and why the fundamentals win.