New reportThe State of Political Texting 2026 — reach, adoption, money & the rules. Read it →
Tag

opt-out

Posts tagged opt-out.

Compliance & Law

TCPA Compliance for Political Texting, the Complete Guide

September 6, 2026

The TCPA governs every political text. Campaigns are exempt from written consent but must still have consent, honor STOP instantly, identify themselves, text in reasonable hours, and keep four years of records. Here's the whole picture.

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Compliance & Law

What Happens If I Don't Honor a STOP Text?

September 4, 2026

Every message you send after someone replies STOP is a separate violation, the clearest, most expensive kind in TCPA litigation, and it tanks your sender reputation with the carriers at the same time.

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Compliance & Law

Quiet Hours by State, When You Can and Can't Text Voters

September 3, 2026

Federal rules and a growing patchwork of state mini-TCPA laws set the hours you can text voters. This complete guide covers how quiet hours work, why recipient local time governs, the state variations, and how to stay compliant across a multi-state list.

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Product & Roadmap

Compliance in Txtra, the Always-on Layer

September 1, 2026

In Txtra, compliance isn't a feature you turn on, it's the floor every send runs on. Here's how the always-on compliance layer works, what it handles automatically, and why it's built into the core.

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Compliance & Law

STOP and HELP, Handling Text Opt-Outs the Right Way

August 19, 2026

Every political text program has to process STOP and HELP instantly, automatically, and permanently, across every campaign. Here's how opt-out handling works, the human-worded opt-out most tools miss, and why it's a hard requirement.

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Product & Roadmap

Inside Txtra, the Two-Way Inbox

July 28, 2026

The Inbox is where Txtra turns texting into a two-way channel, routing replies to a person, catching opt-outs, and letting a campaign actually talk with voters. Here's how the two-way Inbox works.

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Compliance & Law

Recordkeeping for Text Compliance, What to Keep and How Long

July 25, 2026

Your compliance records are your defense. Here's exactly what a campaign has to keep, opt-ins, sends, and opt-outs, how long to keep it, and why the record matters more than how careful you actually were.

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Compliance & Law

Do Not Call Lists and Political Texting, What Campaigns Must Know

July 23, 2026

How do Do Not Call rules apply to political texts? Here's the relationship between the DNC registry, state restrictions, and your own opt-out list, and why your suppression list is the one that matters most.

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Compliance & Law

What Is the TCPA? The Law Behind Political Texting

June 27, 2026

The TCPA is the federal law that governs calls and texts to cell phones. Here's what it is, what it requires, how it applies to political campaigns, and why it's the single most important law in political texting.

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Campaign Tactics

How Often Should You Text Voters?

June 17, 2026

Texting cadence is a balance, enough to stay present, not so much that people opt out. Here's how to think about frequency, how it changes across the campaign, and how segmentation lets you send more without burning out.

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Campaign Tactics

Re-Engaging a Lapsed Texting List

June 15, 2026

A list that's gone quiet is still an asset if you re-engage it carefully. Here's how to bring a lapsed texting list back to life without triggering a wave of opt-outs, and when to let cold contacts go.

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Political Texting 101

What Is a Suppression List?

June 5, 2026

A suppression list is the record of everyone you must never text, opt-outs, wrong numbers, do-not-contacts. Here's what it is, why it's a core compliance tool, and why it has to work across every campaign.

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