Link shortening and click tracking is live in Txtra. Area: Insights.
What shipped. Automatic link shortening on every send with real per-recipient click tracking, so you see who clicked, not just who received.
Why it matters. Clicks are the leading signal of what's working. Shortening and tracking them automatically turns every send into measurable engagement data.
Built on the compliance floor. Short links carry the sender's identity and respect the same opt-out state as the message. Consent, STOP and HELP handling, quiet hours, and registration run under it automatically, see the compliance layer.
Release note, shipped September 9, 2026. Reflects the platform as of the ship date.
More: All release notes · Roadmap