Short answer: yes, with the usual guardrails. There's no special Election Day exemption and no special Election Day ban. The TCPA and the carrier rules apply exactly as they do the rest of the cycle. If your list is consented and your sends respect quiet hours, Election Day is not only allowed, it's the day text earns its keep.
The two rules don't change on Election Day
You still need prior express consent from everyone you text, and you still can't send outside 8 a.m.-9 p.m. in the recipient's local time (stricter in some states). The urgency of the day doesn't waive either one, and an opt-out that arrives at 6 a.m. has to be honored before your 9 a.m. send.
What to send, and when
Morning: polls-are-open reminders and locations. Midday: a nudge to the voters who haven't gone yet. Late afternoon: 'polls close at 8, here's your site.' All of it gated to each voter's local time and segmented so people who already voted don't get pestered. Schedule it in advance so your team works voters instead of the send button.
Frequently asked questions
Is there a law against texting on Election Day?
No. No law bans political texting on Election Day. The normal rules, consent and quiet hours, apply, but there's no Election-Day-specific prohibition federally.
Can I text voters before polls open?
Only within legal hours. Automated texts can't go out before 8 a.m. in the recipient's local time (earlier is illegal), and some states are stricter. Gate every send to the recipient's clock.
Informational, not legal advice.
Keep reading: Your final-stretch texting plan and Quiet hours run on the voter's clock.